A newcomer to the market, ickle bubba started making waves almost immediately with their concept of allowing new parents the opportunity to own a high-end travel system at an affordable price, whilst still offering exceptional performance and style.

Based in Llanelli, South Wales (UK) ickle bubba is a British brand with an eye for detail when it comes to the design and manufacturing process. It took 18 months to get the formula right, but after much experimentation, The ‘Stomp’ was ready to make its mark, helping the founders to reach their goal of quality and high performing baby prams, baby carriages, highchairs and accessories – all at affordable prices.

ickle bubba won’t allow anyone to sell their products – only those retailers that  have a reputation for delivering excellent customer service on the high street and online. And that’s why we are proud to stock ickle bubba here at BabyBaby.